“When you blog, the entire world is your audience.” – Unknown
If you are already tapping into the valuable business tool known as “blogging,” you don’t need me to tell you that blogging has the potential to be as effective a marketing medium as Facebook or Twitter!
It’s an amazing platform in which to deliver value-added information about your products or services, plus being a slammin’-good way to communicate with people who share your hobbies, passions, interests, frustrations, and goals in life.
Anyone who has been a blogger for more than a month knows about the slew of “measuring” widgets out there that are designed to rate or “rank” your blog in the eyes of the Almighty Blogosphere. But what the heck is “rank?” Ranking a blog is kinda like measuring the health, influence, and standing of your blog and there are very specific ways to achieve that.
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You know I am always on the look-out for awesome entrepreneurial healthcare-related companies, right? Well, I just found one that I’m really excited about!
So even though the company’s founder isn’t a nurse per se, he’s an EMS and a fellow health care entrepreneur and his product line rocks. The smart and funny, Mr. Avi Goldstein, has created a clever little solution to the age-old “where do I stash my tape?” problem for nurses, docs, and first responders of every stripe.
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Andrew Lopez found himself spending hours on the Internet looking for additional resources as part of his nursing school projects and was unable to find what he wanted. What started as a frustration in nursing school, soon became an outlet for him to help fellow nurses and students and provide a great income for himself…Andrew’s Nurse Friendly Directories were born.
Do you have a frustration or maybe a passion that might be an answer to a nursing business opportunity?
The Nurse Friendly Directories is a place for nurses and anyone looking for information about nursing as a career path, nursing schools, nurse entrepreneurship, career alternatives, articles written by nurses, nursing specialties, business opportunities for nurses, the various diseases patients encounter and much more.
So many of us are looking for ways to make more money while we are working as a nurse.
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All nurses who long to cease being a staff nurse and start being their own boss and achieving unlimited earning potential, find that when they start to brainstorm, the ideas for nursing-related businesses are endless.
There are many important factors to consider when starting your own nursing business.
First off, you will want to determine if your business idea is really something worth pursuing as a business (and not just a hobby). By doing market research and targeted keyword searches (in Google Keyword Tool, for example) to discover the popularity and profitability of your idea, you can narrow down the field of possibility and rule-out ideas that will be potential non-earners. Plus, you can discover some real winners!
Also, don’t be afraid to ask others (friends, family members, Facebook groups, Nursing Forums, Nursing Blogs and colleagues) what they think about your idea. If there is resounding uncertainty, then you may want to rethink your plan.
Also, you will want to consider how much others will pay for your services or products or how often they will purchase these services. This will help you with determining your prices and help you get clear on the demand side of the business. Ultimately, understanding your pricing and your customer’s lifecycle will also help you determine if your idea is financially feasible.
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Although the regular housing market has continued it’s long, slow decline, the senior housing market is on fire.
Check out this story from the The Sun News of Myrtle Beach.
If any of you have experience working in SNFs, Nursing Homes or ALFs, this is a great bricks-and-mortar type business to get into with the aging boomer population promising a rise in clientele.
Enjoy the article!
Tell me what you think.
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PHILADELPHIA — Though the overall housing market has not escaped the doldrums, the senior housing sector, driven by investment companies, has gone gangbusters since 2010.
In the third quarter of 2011 alone, 39 senior housing deals worth $5.5 billion were completed, primarily by real estate investment trusts that specialize in housing for the elderly. That figure includes independent-living and assisted-living communities, but not nursing homes.
The total value of senior housing deals in the quarter ended Sept. 30 was greater than the combined total in the previous two full years, according to the National Investment Center for the Seniors Housing & Care Industry in Annapolis, Md.
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Nurse Entrepreneurs upholding the highest standards for their employees as one of BC Business Magazine’s 2011 Best Companies to Work for in British Columbia.
Good job, guys!
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Nurse Next Door, one of North America’s fastest growing home care franchise systems, is proud to announce that they have been named to BC Business Magazine’s 2011 Best Companies to Work for in BC list in the number 3 spot. For the fourth time in five years, Nurse Next Door was acknowledged by the annual program that recognizes thought leading employers in BC.
“We’re honored to be named a top employer again,” said John DeHart, Co-Founder and Co-CEO of Nurse Next Door. “Caring for the people who care for our clients is the most important thing we can do. Being named to this list again shows our efforts to admire people and attract the best people are paying off.”
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Great profile, in The Gulf Coast Business Review of Nevco, a business pioneered by a nurse and her son, an attorney.
They started out as a humble Dial-A-Nurse service and have expanded into a large international nursing educational material provider.
Excellent profile and great take-aways!
Let me know your thoughts in the comments box?
Any of you thinking of providing educational materials for other nurses? Let me know, I can put you in touch with some highly professional educational material packagers and distributors.
Cheers,
Anna
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If you guys like this post, feel free to re-post it on Facebook or Twitter! Let’s make this nurse entrepreneur thing go viral!
Follow me on Twitter @icoachnurses and join the club at my Facebook Fanpage so you never miss out on the latest posts and events info!
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Australian Nurse Creates the Nurses’ Joey
Hey Everybody!
Check out this link to a video on YouTube showing an Australian nurse who was sick of running back and forth to grab all her supplies all the time. She just wanted to have everything handy and save herself all the walking, so she invented a type of Nursing Toolbelt called the “Nurses’ Joey” and it’s taking off like wildfire!
I love it’s simplicity and functionality!
Check out the video and let me know what you think?
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If you guys like this post, feel free to re-post it on Facebook or Twitter! Let’s make this nurse entrepreneur thing go viral!
Follow me on Twitter @icoachnurses and join the club at my Facebook Fanpage so you never miss out on the latest posts and events info!
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Hey Guys!
This article from the UK-based magazine, Nursing Times, hits the nail on the head with the opening question of this article: “How many times have you struggled with a poorly designed piece of equipment, tried to book staff from an agency, or listened to a facilitator and thought: ‘I could do that better’?” This line of thinking is EXACTLY what spurs nurse entrepreneurs into action. But ACTION, not just having the thought, is the key!
Sure there are challenges along the way, but to those who risk comes reward.
Read up on these ambitious nurse entrepreneurs from across the pond and leave me a comment in the box below if you feel inspired!
Warmly,
Anna
The Nurse Entrepreneurs
by Victoria Hoban, Nursing Times Magazine (UK)
How many times have you struggled with a poorly designed piece of equipment, tried to book staff from an agency, or listened to a facilitator and thought: ‘I could do that better’?
And if you did have this thought, did you do anything about it? An increasing number of nurses are doing just that. By developing their ideas into successful businesses, services, or products, they are carving out new careers for themselves as nurse entrepreneurs.
One such nurse is Barbara Hastings-Asatourian, a former nurse educator and health visitor. ‘I used to run programmes on sex education, where I would speak in front of young people,’ she says.
‘It was embarrassing for them and they would ask very few questions. My intention was not to repeat the experience, so when I had to design my own programme for a group of young people with learning difficulties, I developed a board game so they learn together in small groups.’
Little did she know where her idea would lead. So far her company, Contraception Education Ltd, of which she is managing director, has sold 1,200 copies of Contraception: The Board Game.
Last year she was a finalist in the British Female Inventor of the Year Awards.
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Hey Guys!
So this article is an oldie, but a goodie!
I was searching for information on Alternative Nursing Careers and found it on NurseWeek.com. While I don’t agree with all of the suggestions, like “travel nursing being hot right now,” as the travel nursing market has definitely cooled in the last few years, I do like that it highlights alternatives for nurses and the various ways it stimulate outside-of-the-box thinking!
Let me know what you think!
Cheers,
Anna
Roads less traveled
A tour of some of the uncommon career paths in nursing
By Diane Sussman
In 20-plus years of nursing, Donna Doetsch, RN, has been a traveling nurse, a home care nurse, a dialysis nurse, a burn unit nurse, an intensive care nurse and a wound care specialist. But when the Grosse Pointe, Mich., resident began feeling “burned out,” she decided to revisit home care. Now, Doetsch is happily employed as co-director of an assisted living program, where she does everything from counseling families to picking out paint colors.
“I’m kind of a jack-of-all-trades, and I love it,” she said. “No day is the same.”
After nine years in med/surg and nine more teaching health sciences, Katherine Ricossa, MS, RN, spends her days “networking, coordinating” and taking her nurse Barbies to schools to talk about health professions.
The Santa Clara, Calif., resident is special projects manager for the state-run Regional Health Occupations Resource Center, which helps communities meet their needs for health care workers by developing occupational programs at local community colleges. “All that experience I gained in nursing I’m applying in a whole new way,” she said. “And it’s fun because you’re not limited to anything except what’s in your own head.”
Both Ricossa and Doetsch reflect what is now the norm in the United States: careers that unfold in two or three stages. Only in their case, they didn’t have to leave nursing to find a satisfying sequel.
What nurses have
What nurses bring to the job market often is underestimated and inadequately understood. “It sounds simplistic, but it’s actually really powerful – the nursing process,” said Karen Johnson Brennan, Ed.D., RN, professor and interim director at the School of Nursing at San Francisco State University.
“By nursing process, I mean the ability to gather data, analyze data, make clinical inferences and take actions, and evaluate those actions,” she continued. “Some people are only good at one aspect – they see only the evaluation part. But nurses see the whole picture.”
Hospitals will always be the largest employers of nurses, but nurses increasingly are being wooed by other sectors such as pharmaceutical companies, insurance companies, corporations and law firms. While some areas are good, others are white-hot.
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